By Craig Rhodes, Structured Data Center Solutions Managing Director -- World Backup Day 2024 is March 31. As it nears, this is a perfect time to reassess your data protection strategies. In today's digital age, where data breaches, ransomware attacks, and unexpected disasters are increasingly common, safeguarding data is not just a recommendation, it’s a necessity. This article delves into crucial data protection concepts, offering insights and strategies to fortify your data against potential threats. Understanding Ransomware is the First Line of Defense Ransomware is malicious software that encrypts your files, holding them hostage until a ransom is paid. It's a glaring threat to businesses and individuals alike. Protection against ransomware starts with a robust data protection system incorporating immutable storage, off-network backup copies, and the separation of metadata from data content. Modern systems are now using AI and Machine Learning for anomaly detection and behavior-based malware identification, ensuring that backups remain untainted, and recovery is possible without the risk of re-infection. A New(er) Threat: Double Extortion Ransomware This newer type of ransomware illustrates the need for IT Infrastructure and Cybersecurity teams to work together to address this risk. In a double extortion ransomware situation, threat actors exfiltrate a victim’s…